SOCIAL MEDIA

 I Am Whole needed to introduce itself as a viable resource for wellness for those aged 18-30 who were struggling to afford resources to assist them in being a functional adult.

In 2018, the initial posts were explaining the programs, advertising for program needs, and providing wellness tips/inspiration. This captured a local audience and other wellness programs interested in what the organization provides for the Baltimore area.

As the audiences grew in 2019, the launch of Hope and Help Talks on Facebook Watch created an additional audience stream. The weekly talk show features the CEO Ashley White and different guests providing tips and having discussions on subjects surrounding wellness, mental health, spirituality, and critical adult situations.

 

Posts

The idea was to create a one stop shop where someone could be inspired, get great tips, and get to know the programs that I Am Whole was building. The pages were filled with short videos and posts on Facebook, Instagram, and Twitter.

Invest+in+your+health.jpg

Balanced Fit Life is a program that provides fitness pop ups, online fitness classes, and cooking demonstrations for people in the Baltimore area. Tasks: Copy writing, editing, and music selection

Hope and Help Talks

Hope and Help Talks is a weekly show on Facebook Watch that provides tips on wellness, mental health, spirituality, and critical adult situations.

Hope and Help Talks is the rebranded weekly show by CEO Ashley White that provides tips on how to Adult with purpose. The initial show was on IGTV and found a better audience on Facebook Watch. For the brand, the show served as a direct interaction with the CEO to connect with followers, gain new followers, and connect with people in Baltimore and beyond.

Task included

  • Topic Development

  • Promotional Ads

  • Film Editing

  • Sound Editing

  • Distribution